- Report
- 1 October 2015
Why do people do what they do? A social norms manual for Zimbabwe and Swaziland
- Published by: UNICEF Innocenti

This guide, by UNICEF's office for research - Innocenti, together with the Penn Social Norms Training and Consulting Group, provide some background into social norm and gender norm theory in the context of a wider study on the drivers of violence affecting children.
- Tags:
- Normative change
Related resources
Diagram/Infographic
9 December 2020

Conceptual framework: A path from a current norm to a changed norm
Authors: Caroline Harper,
Rachel Marcus,
Rachel George
Published by: ALIGN
Toolkit
1 December 2020

Social norms data use tool
Published by: Care, Tipping Point
Toolkit
1 December 2020

Social norms design checklist
Published by: Care, Tipping Point