Learning Collaborative Measurement Case Studies
Project summary
23 October 2019

Empower Youth for Work (EYW)

Published by: The Learning Collaborative to Advance Normative Change

Organizations involved

OXFAM, IKEA Foundation


Empower Youth for Work (2016-2021) focuses on enabling young people (especially young women) in rural climate-affected areas of Pakistan, Bangladesh, Indonesia and Ethiopia to seek and obtain decent work. Working with a wide range of stakeholders (including young people, government, and the private sector), the program applies a holistic approach to tackle issues of gender-based discrimination, sexual and reproductive health, and quality education — all of which impact young people in making choices about employment. The program activities promote climate-friendly practices and support young people and their communities in adapting to the effects of climate change. Through the use of human-centered design techniques, Empower Youth for Work involves stakeholders in the development and implementation of activities.

Social norms of interest

Low-paid economic roles that do not provide opportunities to ‘escape’ poverty, harmful gender stereotypes, unfair distribution of household work, lack of sexual and reproductive rights, limited economic opportunities and empowerment for women

Behaviors of interest

Gender-based discrimination, sexual and reproductive health, education

Project components

Local education services, skills-building youth groups, apprenticeship and internship programs, on-the-job training opportunities, online and offline job boards

Social norms measurement

Internal and external evaluations, baseline survey, quantitative and qualitative data collection, literature reviews

Key findings to date

Coming Soon!

Attribution statement

The preferred citation for this tool is: Oxfam (2018) Empower Youth for Work: Social Norms Diagnostic Tool


Map of social norms-focused projects and measurement approaches

Back to the map